Saffire Matos, an entrepreneur and social media influencer, has carved out a unique space for herself in the beauty industry. While many know her from her high-profile relationship with a reality TV star, her story is one of ambition, skill, and a drive to succeed on her own terms.
Who Is Saffire Matos?
A Rising Star in the Beauty Industry
Saffire Matos is a certified eyelash technician and the founder of the successful beauty brand, Lashes by Bear. Based in New York City, she has built a reputation for her expertise in creating wispy, cat-eye lash extensions, a skill that has earned her a loyal clientele and a strong following on social media.
Her entrepreneurial spirit and dedication to her craft have positioned her as a notable figure in the competitive beauty world. Long before she became a familiar name in celebrity news, she was honing her skills and building a business from the ground up.
Her Connection to Jersey Shore
Matos gained widespread public attention through her relationship with Ronnie Ortiz-Magro, a prominent cast member of the MTV reality series Jersey Shore. Their romance brought her into the spotlight, and she was introduced to the show’s massive audience during the fourth season of Jersey Shore: Family Vacation.
While her association with the show increased her visibility, Matos has always maintained her own identity as a businesswoman and professional. She navigated the complexities of public life while continuing to focus on her career and personal growth.
Early Life and Staten Island Roots
A New Yorker with Cuban and Italian Heritage
Born on August 28, 1990, Saffire Matos is a native of Staten Island, New York. She proudly embraces her Cuban and Italian heritage, which she has shared with her followers on social media. Her upbringing in the vibrant and diverse environment of New York City has undoubtedly shaped her ambitious and resilient character.
Growing up in a bustling metropolis, she developed a strong work ethic and a keen sense of style, which would later become hallmarks of her professional brand.
Personal Interests and Aspirations
Beyond her professional life, Matos enjoys traveling, reading, and watching movies. She has often shared glimpses of her personal life with her followers, revealing a multifaceted personality that extends beyond her business and public persona.
Her aspirations have always been rooted in creating a successful and fulfilling life for herself, driven by her passions and a desire to make a mark in her chosen field.
The Entrepreneur Behind ‘Lashes By Bear’
Building a Successful Eyelash Business
Saffire Matos is the proud owner of Lashes by Bear, a popular eyelash extension salon located in Staten Island. Her business has thrived due to her exceptional skills and her commitment to providing high-quality services. She has described her work as a form of therapy, a passion that she pours into every client’s experience.
Her business’s Instagram page, which has amassed thousands of followers, serves as a portfolio of her intricate work, showcasing her talent for creating customized lash looks that enhance her clients’ natural beauty.
A Celebrity-Approved Technician
Matos’s expertise has not gone unnoticed in the celebrity world. Her client list includes notable personalities, such as Danielle Staub from The Real Housewives of New York. This celebrity endorsement has further solidified her reputation as a top-tier eyelash technician.
Her ability to attract and retain high-profile clients is a testament to her professionalism and the quality of her work, setting her apart in a crowded industry.
Navigating Fame and Social Media
From Private Figure to Public Influencer
Before her relationship with Ortiz-Magro, Saffire Matos maintained a relatively private life. However, as her connection to the Jersey Shore star grew, so did her public profile. Her Instagram following skyrocketed from around 25,000 to over 191,000, transforming her into a significant social media influencer.
She has embraced her platform, using it to connect with her followers, share her work, and offer insights into her life. Her journey from a private individual to a public figure highlights the power of social media in the modern age.
Life as a Fashion Nova Ambassador
Leveraging her newfound influence, Matos has partnered with major brands, including the popular fashion retailer Fashion Nova. As a Fashion Nova ambassador, she showcases their latest styles to her large and engaged audience, further cementing her status as a style icon.
This collaboration has not only expanded her reach but has also provided her with new opportunities to connect with her followers and share her passion for fashion.
A Public Romance with Ronnie Ortiz-Magro
A Whirlwind Relationship in the Spotlight
Saffire Matos and Ronnie Ortiz-Magro’s relationship began in early 2020, and they made their romance public in October of that year. Their connection was intense and passionate, and they often shared their affection for one another on social media. The couple’s bicoastal relationship, with Matos in New York and Ortiz-Magro in Los Angeles, was a frequent topic of discussion among their followers.
Their journey was not without its challenges, as they navigated the pressures of a public romance and the scrutiny that comes with being in the spotlight. Despite the difficulties, they often expressed their deep love and support for each other.
Engagement and Eventual Split
In June 2021, Ortiz-Magro proposed to Matos in a romantic beachside setting in Southern California. The engagement was a joyous occasion for the couple, and they shared their happiness with their fans. However, their relationship ultimately came to an end, and they called off their engagement.
The end of their romance marked a new chapter for Matos, who has since focused on her career and personal well-being. She has continued to build her brand and move forward with grace and resilience.
Life Beyond the Headlines
Focusing on Business and Personal Growth
In the wake of her public relationship, Saffire Matos has redoubled her focus on her business, Lashes by Bear. She continues to innovate and expand her brand, pouring her energy into her passion for beauty and entrepreneurship.
Her dedication to her personal and professional growth is evident in her work and her positive outlook on the future. She has emerged from the spotlight with a renewed sense of purpose and a clear vision for her future.
What’s Next for Saffire Matos?
Saffire Matos’s journey is far from over. As she continues to build her empire in the beauty industry, she remains a source of inspiration for many aspiring entrepreneurs. Her story is a testament to the power of resilience, hard work, and a commitment to one’s craft.
With her talent, ambition, and unwavering determination, there is no doubt that Saffire Matos will continue to achieve great things, both personally and professionally. Her future is bright, and her followers are eager to see what she will accomplish next.
